Alex is the owner of Wild Bill’s Soda Long Island and a proud Long Island native, born and raised. A father of two and deeply rooted in family and community, he brings the same dedication to his business that he brings to his home.

With degrees in Forestry and Natural Resource Management and a background as a Certified Arborist, Alex built his career working outdoors, managing trees, land, and natural resources. After years in the field — and after the world shifted during the pandemic — he decided it was time for a change. He traded trees and chainsaws for craft soda and stainless steel mugs, shifting gears to build something new and exciting.

He began his journey with Wild Bill’s by managing retail growth across the Northeast and Midwest, expanding distribution and strengthening partnerships. In early 2025, he became the Long Island franchisee, focused on delivering exceptional service, building strong community connections, and growing the business with consistency and integrity.

For Alex, Wild Bill’s isn’t just about soda — it’s about creating memorable experiences, supporting local events, and building something lasting for both his family and the Long Island community.